Embroidered polo shirts have long been used for promoting businesses. If you’re planning on doing this, there are a few things to weigh up before having them produced.

First of all, consider whether embroidery is the best option. Printing is an alternative. Having an embroidered logo, rather than a printed one, does offer some advantages. For example, you get more longevity from embroidery as it will not fade due to washing. However, certain designs are too complex for embroidery to really do them justice, in which case printing is your only option. So you get more longevity from embroidery, in which case, it may be worth simplifying your design if you want to reap the rewards for a longer period.

To ensure you get the most out of your promotional polo shirts, consider how you use them. Staff uniforms are promotional, as they advertise your company, so having your staff wear embroidered polo shirts can be more productive beyond simply making them easily identifiable.

Alternatively, you can give them to clients at trade shows and the like. This way, your company is being promoted even in your absence.